Muze is a creative studio dedicated to equipping brands with the creative tools to connect with their audience in meaningful ways—through elevated design that’s rooted in strategy and purpose.

Led by Charly Tudor—a brand designer, illustrator and art director based between Manchester and Dublin.

Specialised in brand identities, with over a decade of experience in creative agencies, large in-house studios and partnering with small business founders.

Proudly working with brands across hospitality, retail, property and lifestyle—with a focus on thoughtful design solutions with an elevated aesthetic.

Our Services

  • • Brand Identity
    • Brand Strategy
    • Rebrand
    • Logo Identity
    • Visual Language
    • Artwork + Illustration
    • Brand Guidelines

  • • Website Design
    • SquareSpace Website Design
    • Presentation Templates
    • Social Media Strategy
    • Social Assets + Templates

  • • Designer-in-Residence
    • Monthly Retainers

  • • Photography Direction
    • Creative Briefs
    • Directional Mood boards

  • • Business Stationery
    • Packaging Design
    • Icons + Illustrations

Who we work with

New Brands

We collaborate with new businesses to equip them with the creative tools to launch their brand into the world in memorable and meaningful ways. We guide throughout the process from initial discovery session through to launch—with an ongoing creative partnership as the brand grows.

Businesses

We partner with businesses, as a brand designer and guardian, to deliver creative solutions in-line with marketing objectives—ensuring campaigns, social content and brand visuals are engaging, impactful and on-brand.

Creative Studios

Working with creative agencies and studios, we support on branding projects—operating both independently, and collaboratively with the wider design teams. 

Our Approach

Our approach to design is built around strategy, storytelling, relationships and aesthetic. We understand how important it is for brands to stand out in the right way—and we take the time to discover and develop unique creative solutions that give brands longevity, relevance and impact.

  • Design has the ability to empower, engage, connect and surprise audiences—evoking feelings and perceptions that form beliefs. With a clear, up-front strategy, we ensure that design not only looks beautiful and considered, but serves as an effective piece of communication that delivers the right message, to the right people, in the right way.

  • Storytelling is an essential way to create engagement with an audience. It’s how we form connections, spark memories and build imagination. Brands that are formed around strong stories are able to create something meaningful that extends beyond their product or service. We develop unique narratives that are based on truths and run throughout our designs—from the way they look, to how they sound and behave.

  • Relationships are a big thing to us, and we care about creating great work in good company. It’s the coming together of knowledge and expertise that forms original ideas and enhanced solutions. We work collaboratively with our clients and creative partners throughout the whole process—establishing a shared vision that delivers on creative and brand objectives.

  • Compelling design isn’t just about the final product, it’s about the full process, and the impact that surrounds it. We are meticulous in our design development, exploring creative directions that are rooted in strategy and form a positive brand experience. Our conscious approach means we design with accessibility, sustainability and wellbeing in mind—creating unique solutions that are responsible, with a timeless, elevated aesthetic. 

  • “I am so thankful that a good friend introduced me to Charly to create the branding for The Good Life. Her input, support and advice has been invaluable. I know that she is passionate about my business and the message I want to deliver to my customers. She has a genuine skill and her branding and digital design has been instrumental in pushing my brand forward.”

    Shelley Brown
    Founder, The Good Life

  • “I couldn't be happier with our new branding. Charly just gets it. She understood exactly where we are trying to get to with our new business and articulated it so well in our brand values. Everything from the overall look and feel, to the tone of voice was spot on. She was a joy to work with and we now have a brand we can really be proud of and that truly reflects the aspiration of the business.”

    Liisa
    Founder, Sävy

Let's work together

Let's work together •